20 Axioms for Success

Here’s some practical advice for anyone who deals with customers on a regular basis (which is most of us). This list was given to me years ago during one of my first consulting jobs. It has helped me make some important decisions along the way and proven to be a great guide.

#1: Professionalism, at all times

#2: Perpetual focus on success

#3: Make the customer feel good

#4: Make the customer look good

#5: Positive attitude at all times

#6: Under commit / Over deliver

#7: Make the customer admit success

#8: Manage customer expectations

#9: Take the administration seriously

#10: Balance commitments with care

#11: Spend money as if it’s your own

#12: Always be prepared

#13: Protect your integrity

#14: Always know your audience

#15: Manage the whole account

#16: Never leave the customer guessing

#17: Don’t get caught selling

#18: Make communications a top priority

#19: Stay clear of the politics

#20: Know when you’re over your head